One Brand OS. One loop.
Measure your odds of being selected, fix the biggest gap, and measure again. Every product reads the same BrandGraph.
How RocMode works →Know where you stand
SelectabilityYour odds of being picked, moment by moment BrandYour BrandGraph and strategy, every fact sourcedProtect what’s true
BrandGuardEvery claim checked before it shipsDo the work
Website EngineYour site, rebuilt from the truth Email StudioBroadcasts and sequences, checked before they send Pitch EngineA credentials deck for each buyer, tracked Document StudioProposals and PDFs that stay in syncPlan and follow up
RFP EngineA brief agencies can answer, written from your record CampaignsA year of campaigns, judged on what you signed Journeys and SequencesFollow-up that never forgets
Get your Selectability Score
Who gets picked instead of you, and the three gaps to fix first. Free, no login.
Get your scoreSeen isn't selected.
Selectability is the odds that a buyer, at a given moment, picks you over the alternatives, doing nothing included.
What is Selectability? →The model
The seven stagesKnown to Kept. Being seen covers the first two Moments and buying modesOne kind of buyer, at one step, buying one way The loopMeasure, fix the biggest gap, ask again each quarterThe Score
How the Score worksv1.0The formula, the weights and the honesty rules, published Sample reportA full read for an invented brand, page by page GlossaryCompare, fairly
vs AI-visibility tools vs an agency vs doing it yourself vs doing nothingEach page says when the other option is the better choice.
Gate × quality, moment by moment, with a range. Questions that name you only test belief.
Read the method →One argument, three sizes.
The book tells you why, the playbooks tell you how, and your Score tells you where. All three are free.
The books
The manifestoFreeTwelve beliefs in ten minutes. Short enough to send your CEO Seen Isn't SelectedFreeMarketing's one job in the AI era. The whole book, free to read here The Selectability PlaybooksFreeEleven steps, fourteen builds, every templateResearch
Customer ZeroRocMode's own Score, published monthly, whether or not it improves Share your scoresHelp test the Score against real sales. Findings published, whatever they show Guides and findingsEvery finding with its source, and how strong it isEvery second Tuesday
The SelectionOne finding, one fix, one receipt
The whole book, free, right here.
All 206 pages, chapter by chapter. No email, no paywall.
Start readingWe make brands alive.
Brands are selected by buyers, and now by the machines that advise them. We hold ourselves to it first.
RocMode
AboutWhy we built it, and who built it Customer ZeroOur own numbers, published monthly TrustWhat we do with your brand's dataEvery buyer, every quarter.
The beta is limited to 30 brands. Free while it runs, and your price is held for 12 months after.
Request Beta access →Know where you stand
Selectability BrandProtect what’s true
BrandGuardDo the work
Website Engine Email Studio Pitch Engine Document StudioPlan and follow up
RFP Engine Campaigns Journeys and SequencesFor you
Marketing leaders Founders and CEOs Sales leaders Agencies and consultants Smaller businesses How RocMode works →The manifesto · The book · The playbooks · Your score
Seen isn't selected. Find out which you are.
In one large 2025 survey, each buying group weighed about five suppliers and picked one. All five were seen. Four lost. Your free Selectability Score shows which one you are, and where you lose the rest.
- Free
- No login
- Your main buyer · 5 moments
- Report by email, with a PDF
01 / The test
Ask AI for the best [what you sell] in [your city]. Are you named? Are you the one it recommends?
Being named is being seen. Being recommended, with a reason, is being selected. Most brands only measure the first.
“When I asked an assistant for the top digital agencies in Brisbane, it didn't name mine.”
02 / The free read
We build what you should be chosen for, then ask the machines. Watch it happen.
Usually 40 to 60 minutes, start to finish: 32 of your buyer's questions, five AI assistants, three times each. Your graph forms in seconds and the first answers arrive within three minutes. Close the tab whenever you like: the report comes by email, with a PDF.
Mondayby Nine 35 facts
Credentials deck
12 sections · 3 acts
Writing
Strategy Blueprint
Crafted from your BrandGraph
Writing
Selectability ScoreMonday by Nine · read 7 Oct 2026 · method sel-score@0.1Download the PDFYour buyer's questions, put to the machines.
“Are hospitality-specialist bookkeepers worth paying more for?”
This answer named others.“What reports should a café owner get from their bookkeeper?”
This answer named you.“Can a bookkeeper send me wage cost against takings every Monday?”
This answer recommended you.“Best bookkeeper for cafés in Brisbane that reports wages weekly”
This answer named others.Selectability ScoreMonday by Nine · read 7 Oct 2026 · method sel-score@0.1Download the PDFAI names you. It rarely picks you.
Likely 5 to 14. Named in about 1 answer in 4, recommended in 1 in 30.
Every name and figure here is illustrative.
03 / Your report
Being seen covers two stages. Being selected takes seven.
Your report scores the five stages a free read can measure, says who gets picked instead, and names the three gaps to fix first.
- One score, with its range. AI answers vary, so a bare number would claim a certainty nobody has.
- Who gets picked instead, and at which moment they win.
- Unmeasured stays unmeasured. Known and Kept aren't in the free read, and we say so.
- Your name doesn't count. Questions that name you don't count toward being found.
- A six-page PDF to share with the people who sign off.
04 / The books
The books tell you why and how. Your score tells you where.
One argument in three sizes. Start with the ten-minute manifesto, read the book for the method, and work through the playbooks when you're ready to build.
All three are free to read here. Get all three as PDFs →
05 / Beta access
Your free read scores one buyer. Beta scores every buyer, every quarter.
The whole method from the book, run on your brand: your free read becomes the baseline, then RocMode builds the plans and the work to raise it.
- Every buyer and every moment scored, including Known and Kept
- Brand, GTM, Website and Marketing strategy
- A 12-month campaign plan
- Email marketing and the website builder
- Your full BrandGraph, credentials deck and strategy
- The score again each quarter, so you see it move
Thirty brands, run with us. Tell us about your brand on the application and Ben replies himself.
Request Beta access →Had a free read? Use the same email and we'll connect it to your account.
06 / Start
Seen isn't selected. Now there's a way to tell the difference.
One free read per company email · Request Beta access →