One Brand OS. One loop.
Measure your odds of being selected, fix the biggest gap, and measure again. Every product reads the same BrandGraph.
How RocMode works →Know where you stand
SelectabilityYour odds of being picked, moment by moment BrandYour BrandGraph and strategy, every fact sourcedProtect what’s true
BrandGuardEvery claim checked before it shipsDo the work
Website EngineYour site, rebuilt from the truth Email StudioBroadcasts and sequences, checked before they send Pitch EngineA credentials deck for each buyer, tracked Document StudioProposals and PDFs that stay in syncPlan and follow up
RFP EngineA brief agencies can answer, written from your record CampaignsA year of campaigns, judged on what you signed Journeys and SequencesFollow-up that never forgets
Get your Selectability Score
Who gets picked instead of you, and the three gaps to fix first. Free, no login.
Get your scoreSeen isn't selected.
Selectability is the odds that a buyer, at a given moment, picks you over the alternatives, doing nothing included.
What is Selectability? →The model
The seven stagesKnown to Kept. Being seen covers the first two Moments and buying modesOne kind of buyer, at one step, buying one way The loopMeasure, fix the biggest gap, ask again each quarterThe Score
How the Score worksv1.0The formula, the weights and the honesty rules, published Sample reportA full read for an invented brand, page by page GlossaryCompare, fairly
vs AI-visibility tools vs an agency vs doing it yourself vs doing nothingEach page says when the other option is the better choice.
Gate × quality, moment by moment, with a range. Questions that name you only test belief.
Read the method →One argument, three sizes.
The book tells you why, the playbooks tell you how, and your Score tells you where. All three are free.
The books
The manifestoFreeTwelve beliefs in ten minutes. Short enough to send your CEO Seen Isn't SelectedFreeMarketing's one job in the AI era. The whole book, free to read here The Selectability PlaybooksFreeEleven steps, fourteen builds, every templateResearch
Customer ZeroRocMode's own Score, published monthly, whether or not it improves Share your scoresHelp test the Score against real sales. Findings published, whatever they show Guides and findingsEvery finding with its source, and how strong it isEvery second Tuesday
The SelectionOne finding, one fix, one receipt
The whole book, free, right here.
All 206 pages, chapter by chapter. No email, no paywall.
Start readingWe make brands alive.
Brands are selected by buyers, and now by the machines that advise them. We hold ourselves to it first.
RocMode
AboutWhy we built it, and who built it Customer ZeroOur own numbers, published monthly TrustWhat we do with your brand's dataEvery buyer, every quarter.
The beta is limited to 30 brands. Free while it runs, and your price is held for 12 months after.
Request Beta access →Know where you stand
Selectability BrandProtect what’s true
BrandGuardDo the work
Website Engine Email Studio Pitch Engine Document StudioPlan and follow up
RFP Engine Campaigns Journeys and SequencesFor you
Marketing leaders Founders and CEOs Sales leaders Agencies and consultants Smaller businesses How RocMode works →A year of campaigns.
Twelve months of campaigns to start: always-on, a hero each quarter, occasions and room for the unexpected. Then brief, deploy, watch and learn.
CampaignsMonday by NineThe planIn progressBy strategy11 campaignsCampaignsMonday by NineBriefCreativeDeployMissionResultsYour strategic briefThe Monday number
Every café owner sees their wage share, free, for a month.
CampaignsMonday by NineBriefCreativeDeployMissionResultsThe plan boardThe plan was the ideal. This board is what’s real.
CampaignsMonday by NineBriefCreativeDeployMissionResultsLiveWatch it work. Intervene when it matters.
CampaignsMonday by NineBriefCreativeDeployMissionResultsThe loop is closedThe wage-share guide was cited in 9 of 14 assistant answers that named us. Lead Q2 with the award-rate explainer in the same format.
The loop is closed.From the plan to a closed loop.
CampaignsMonday by NineThe planIn progressBy strategy11 campaignsExample: Monday by Nine, the invented café bookkeeper from the book.
CampaignsMonday by NineBriefCreativeDeployMissionResultsYour strategic briefThe Monday number
Every café owner sees their wage share, free, for a month.
Example: Monday by Nine, the invented café bookkeeper from the book.
CampaignsMonday by NineBriefCreativeDeployMissionResultsThe plan boardThe plan was the ideal. This board is what’s real.
Example: Monday by Nine, the invented café bookkeeper from the book.
CampaignsMonday by NineBriefCreativeDeployMissionResultsLiveWatch it work. Intervene when it matters.
Example: Monday by Nine, the invented café bookkeeper from the book.
CampaignsMonday by NineBriefCreativeDeployMissionResultsThe loop is closedThe wage-share guide was cited in 9 of 14 assistant answers that named us. Lead Q2 with the award-rate explainer in the same format.
The loop is closed.Example: Monday by Nine, the invented café bookkeeper from the book.
Campaigns judged on what you signed.
CampaignsMonday by NineThe planIn progressBy strategy11 campaignsCampaignsMonday by NineBriefCreativeDeployMissionResultsLiveWatch it work. Intervene when it matters.
CampaignsMonday by NineBriefCreativeDeployMissionResultsThe loop is closedThe wage-share guide was cited in 9 of 14 assistant answers that named us. Lead Q2 with the award-rate explainer in the same format.
The loop is closed.The plan is the ideal. The board is what’s real.
Customer Zero runs its own campaigns here, against targets we sign in advance. What we learn goes back into the record, and into the next quarter’s plan.
Your campaigns are run by an agency that already plans against outcomes. Keep them, and use RocMode for the record, the score and the checks.
Where does the 12-month plan come from?
From your marketing strategy, and the moments your score says to win first.
Can I add my own campaigns?
Yes, from strategy or from an opportunity.
How are results judged?
Against the targets you signed in the brief.
Every engine reads the same record.
So the site, the emails, the decks and the campaigns all say the same true thing. Get your score →