One Brand OS. One loop.
Measure your odds of being selected, fix the biggest gap, and measure again. Every product reads the same BrandGraph.
How RocMode works →Know where you stand
SelectabilityYour odds of being picked, moment by moment BrandYour BrandGraph and strategy, every fact sourcedProtect what’s true
BrandGuardEvery claim checked before it shipsDo the work
Website EngineYour site, rebuilt from the truth Email StudioBroadcasts and sequences, checked before they send Pitch EngineA credentials deck for each buyer, tracked Document StudioProposals and PDFs that stay in syncPlan and follow up
RFP EngineA brief agencies can answer, written from your record CampaignsA year of campaigns, judged on what you signed Journeys and SequencesFollow-up that never forgets
Get your Selectability Score
Who gets picked instead of you, and the three gaps to fix first. Free, no login.
Get your scoreSeen isn't selected.
Selectability is the odds that a buyer, at a given moment, picks you over the alternatives, doing nothing included.
What is Selectability? →The model
The seven stagesKnown to Kept. Being seen covers the first two Moments and buying modesOne kind of buyer, at one step, buying one way The loopMeasure, fix the biggest gap, ask again each quarterThe Score
How the Score worksv1.0The formula, the weights and the honesty rules, published Sample reportA full read for an invented brand, page by page GlossaryCompare, fairly
vs AI-visibility tools vs an agency vs doing it yourself vs doing nothingEach page says when the other option is the better choice.
Gate × quality, moment by moment, with a range. Questions that name you only test belief.
Read the method →One argument, three sizes.
The book tells you why, the playbooks tell you how, and your Score tells you where. All three are free.
The books
The manifestoFreeTwelve beliefs in ten minutes. Short enough to send your CEO Seen Isn't SelectedFreeMarketing's one job in the AI era. The whole book, free to read here The Selectability PlaybooksFreeEleven steps, fourteen builds, every templateResearch
Customer ZeroRocMode's own Score, published monthly, whether or not it improves Share your scoresHelp test the Score against real sales. Findings published, whatever they show Guides and findingsEvery finding with its source, and how strong it isEvery second Tuesday
The SelectionOne finding, one fix, one receipt
The whole book, free, right here.
All 206 pages, chapter by chapter. No email, no paywall.
Start readingWe make brands alive.
Brands are selected by buyers, and now by the machines that advise them. We hold ourselves to it first.
RocMode
AboutWhy we built it, and who built it Customer ZeroOur own numbers, published monthly TrustWhat we do with your brand's dataEvery buyer, every quarter.
The beta is limited to 30 brands. Free while it runs, and your price is held for 12 months after.
Request Beta access →Know where you stand
Selectability BrandProtect what’s true
BrandGuardDo the work
Website Engine Email Studio Pitch Engine Document StudioPlan and follow up
RFP Engine Campaigns Journeys and SequencesFor you
Marketing leaders Founders and CEOs Sales leaders Agencies and consultants Smaller businesses How RocMode works →One truth. Every fact sourced.
RocMode reads everything you’ve published and sorts it into one record: your BrandGraph. Then it writes the strategy from it, and every claim carries its source.
BrandMonday by NineMapListSources50 facts · 12 groupsMonday by Nine50 factsBrandMonday by NineMapListSourcesOfferingsCafé bookkeeping
BrandMonday by NineAll claimsNeed a source23 claims · 17 backed“Wage cost against takings, every Monday by nine.”
3 sources“Set up in a week.”
1 source“Registered BAS agent.”
Public register“Trusted by Queensland's best cafés.”
No sourceA claim with no source is flagged before it can appear on your site, in an email or in a deck.
BrandMonday by NineCredentials deck12 sections · 3 actsBrandMonday by NineStrategy Blueprint6 of 6 sectionsOwn the Monday number for Brisbane's cafés.
“Wages ate 38% of takings last week. Here’s where.”
From what you’ve published to a strategy.
BrandMonday by NineMapListSources50 facts · 12 groupsMonday by Nine50 factsExample: Monday by Nine, the invented café bookkeeper from the book.
BrandMonday by NineMapListSourcesOfferingsCafé bookkeeping
Example: Monday by Nine, the invented café bookkeeper from the book.
BrandMonday by NineAll claimsNeed a source23 claims · 17 backed“Wage cost against takings, every Monday by nine.”
3 sources“Set up in a week.”
1 source“Registered BAS agent.”
Public register“Trusted by Queensland's best cafés.”
No sourceA claim with no source is flagged before it can appear on your site, in an email or in a deck.
Example: Monday by Nine, the invented café bookkeeper from the book.
BrandMonday by NineCredentials deck12 sections · 3 actsExample: Monday by Nine, the invented café bookkeeper from the book.
BrandMonday by NineStrategy Blueprint6 of 6 sectionsOwn the Monday number for Brisbane's cafés.
“Wages ate 38% of takings last week. Here’s where.”
Example: Monday by Nine, the invented café bookkeeper from the book.
A record you can check.
BrandMonday by NineMapListSources50 facts · 12 groupsMonday by Nine50 factsBrandMonday by NineAll claimsNeed a source23 claims · 17 backed“Wage cost against takings, every Monday by nine.”
3 sources“Set up in a week.”
1 source“Registered BAS agent.”
Public register“Trusted by Queensland's best cafés.”
No sourceA claim with no source is flagged before it can appear on your site, in an email or in a deck.
BrandMonday by NineStrategy Blueprint6 of 6 sectionsOwn the Monday number for Brisbane's cafés.
“Wages ate 38% of takings last week. Here’s where.”
A claim without a source is a guess.
Customer Zero: our own BrandGraph came first. Our strategy, our site and our campaigns are written from it, and we publish our score every month, whether or not it improved.
You need a home for logos and templates. A brand asset library is built for that. The BrandGraph holds what’s true, not what it looks like.
What goes into the BrandGraph?
Public pages about your brand, plus anything you upload, enter or connect. You choose what to add.
Can I edit what it found?
Yes. Every fact can be corrected, and every claim either carries its source or is flagged as needing one.
Is the strategy free?
In the beta, yes: credentials, brand, website and marketing strategy.
Every engine reads the same record.
So the site, the emails, the decks and the campaigns all say the same true thing. Get your score →